Attention video game shoppers: This article is for YOOOOOUUUUUUUUUU!!!!
Just in time for the holidays, DeAndre Way, aka Soulja Boy, has entered the video game industry. The rapper, whose 2007 hit “Crank That” popularized the Soulja Boy dance, is selling handheld and console video game systems from his website SoujaWatch.com.
Branded “SouljaGame by Anbernic,” the handheld device has a 3-inch screen and arrives pre-downloaded with 3,000 games, including titles from a consortium of other consoles (Switch, 3DS, Vita, NeoGeo, Gameboy Color, etc.). The console, which Soulja Boy’s website claims is compatible with PlayStation, PC, Sega and “Soulja Games,” comes with 800 pre-downloaded games.
Soulja Boy tell ’em…how you feel
Soulja Boy tweeted that he shed “tears of joy!” when people began purchasing the devices. He later claimed, again through Twitter, that he made a quarter of a million dollars in the first 24 hours the products were on sale.
Perceptive readers may be questioning the legality of Mr. Way’s business venture. Other news outlets have speculated that his gaming devices are ROM equipment running what are likely unlicensed copies of copyrighted games. Soulja Boy, if you get a call from Nintendo’s lawyers, you can bet they will not be kissing you through the phone.
Soulja Boy fans intent on buying the systems also have cause for irritation with Mr. Way. SouljaWatch sells the handheld and console for $100 and $150, respectively. Meanwhile, Amazon sells what appear to be the exact same products, made by the exact same company, Anbernic, at roughly 60 percent of those prices.
Twitter user @GLOMOSIS spoke for many of Soulja Boy’s critics: “yo wtf @souljaboy out here reselling [stuff] from China.”
Publicly, Soulja Boy has only continued to speak optimistically about “his” video game systems. Questioned by Rolling Stone about his critics, Soulja Boy responded: “I know it’s new to the industry. I know they’re scratching their heads and there’s going to be a lot of talk, but hey man, I’m just a person with a dream.”
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