As the presidential election quickly approaches, Google is attempting to insert itself into the political mix. With a new Google feature announced last week, users will be able to learn more about the voting process in addition to different voting requirements in all 50 states. By searching common questions such as “How do I register to vote?” users will be presented with three different tabs titled “how to”, “requirements”, and “deadlines” providing information on how to register online, in-person, and by mail along with a link to necessary forms and where to send them. This feature is available on both the website and the mobile app.
Google has taken the time and necessary steps to educate and help users follow political activity as well. According to Google product manager Jacob Schonberg, during the Republican National Convention and the Democratic National Convention users could search for the events and “find a livestream video from YouTube, and relevant social-media posts, so you can stay up-to-date with both the political parties and the public.”
However, this is not the first time that the company has tried to become a player in the voting process. In 2012, Google introduced the option to register to vote using the third-party service, TurboVote. The 2016 version, while similar, provides more details and is displayed appropriately on mobile devices.
“The American democracy relies on everyone’s participation in the political process,” said Schonberg. While the feature cannot be used for online voting, it’ll tell you much of what you need to know about the process.