Bitcoin Black Friday, a spin off of the traditional Black Friday founded by Jon Holmquist, came about two years ago and has quickly grown from an initial 20 supporting merchants to 600 merchants (and 100,000 visitors) participating last year. Sales last year reportedly hit an equivalent of $6 MN and Holmquist expects 1,200 merchants to take part this year.
The event brings participating Bitcoin merchants together in one place, compiling a list of deals available to consumers who want to use their Bitcoin this holiday season.
As quoted in a CNBC article, Holmquist notes the goal for the event this years is to broaden the customer base to include individuals not currently using the digital currency.
We have two things planned,” he said. “First is the ability to instantly purchase bitcoin with your credit card: a small amount, like $25 worth. For most people, that’s not too much of a risk. And we’re also going to have a section [of the site] where you can purchase something for a small amount of money.”
Traffic is expected to be higher this year thanks to the new addition of merchants who began to accept Bitcoin since last Black Friday. The addition of certain mainstream retailers especially, such as Newegg and Overstock, have brought Bitcoin further into the public eye and contributed to an increase in participation. However, Overstock, will not be a part of the event’s listed Black Friday deals.
CoinDesk reports some of the major deals included in the Black Friday will be offered by MonsterMegs, Coinbase, Namecheap, Bees Brothers, BitQuick, Reddit Gold, and Shirtoshi.
Furthermore, the event will be collaborating with the BitGive Foundation to accept donations to go towards typhoon relief in the Phillippines.
The full list of deals and participating merchants will be published the day before Thanksgiving.
Read more here- “Get Ready for Bitcoin Black Friday Details,” (Chris Morris, CNBC